Consumer advertising

At TRS we take great care to ensure we produce advertising that connects with our core consumers and reinforces the key messages of authenticity and quality.

The quality of our TV advertising has become legendary within UK Asian communities and is of a standard that sets it apart from our competitors. TRS TV commercials are produced and filmed in India using well known actors and locations. Specific consumer groups are targeted using commercials in their own languages with content specifically relevant to them.

Media

TRS is one of the largest and most consistent consumer advertisers on all the major UK Asian TV channels. Our TV advertising is complemented by fully integrated campaigns using Radio, Press and Outdoor media.

Consumer media activity is reinforced by trade support using both above and below-the-line media via in-store posters and merchandising activity. Regular promotions during key sales periods eg Festivals, are linked with key consumer advertising activity to enable our important trade customers to benefit from our integrated communications campaigns .

To see some examples of our advertising, please click on the links below.

Festivals  |  Products  |  Corporate Marketing

Canned Chick Peas

Canned Tomatoes

Chana Dal

Chilli

Coconut Milk

Garam Masala

Gram Flour

Gram Flour

Haldi

Jeera

Masoor Dal

Mung Beans

Pickle Village

Pickles (Nostalgia)

Sarson Ka Saag

Tandoori Masala

Toor Dal

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